Sireal designs the setting for everyday life with unexpected spatial narratives and whimsical props.

Guided by the concept of 'Misfit', Sireal juxtaposes design elements from diverse contexts to reveal hidden theatrical effects within daily scenarios, and articulates the 'misfits' with three-dimensional language of space & objects. Through a blend of analogue and digital prototyping, Sireal draws inspiration from the tactile process of physical creation while leveraging parametric tools to enhance craftsmanship.

Sireal was started by Sirui Chen as a personal design research collection in the summer of 2018, featuring projects that transverse conceptual architecture proposals, products, and collectible sculptures. Currently, she is seeking to evolve this passion project into a grounded practice, and welcomes opportunities for collaborations and growth.